Our Process

As a leading new media production and marketing company, Apollo Online specializes in website development and content management, video production for internet and mobile applications, e-commerce store construction and developing internet marketing strategies using such effective tools as search engine and social media optimization, pay-per-click campaigns and online brand promotions. We offer the experience, credibility and know-how your business needs to succeed. To achieve these results, we’ve established a four step development process:

Discuss – We listen to what you have to say, review your online business and marketing objectives, talk about effective strategies and research the best way to proceed. Simply put, we become your online marketing partner and part of your team – learning about your business and about your goals … on-time and on-budget.

Design – Our second step is to begin the production plan, what needs to be done, how will it get done and what the creative product will look like. Again, we work with you to design a look and feel that compliments your online objectives and brand promotion. Do you require an e-commerce site? Do you need online payment capabilities? Are you considering mobile and text marketing, a pay-per-click campaign or a Facebook page? All these and other factors are taken into consideration during the design phase of our creative process.

Produce – Here’s where we roll up our sleeves and build your internet presence, fitting all the interrelated pieces together. We develop the staging, the online marketing tactics, the technology, the applications and the internal quality assurance checks and content management. At the end of this process, your website, internet marketing program, online promotions and more are ready to go.

Unveil – The last phase of our process is unveiling and launching all programs and websites on the internet. But we don’t stop there. Apollo Online continues to monitor your web presence, evaluating the effectiveness of our strategies and programs and reviewing where to make additions and/or changes. Our process is always evolving to ensure that your online marketing goals are continually meeting or exceeding your expectations.

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